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The SAYA Blog

Sell With the Desire to Serve

chris caldwell Jan 23, 2023

"If a pickpocket meets a saint, he sees only his pockets." - Hari Dass Baba

 

Everything in my life changed when I began to realize that I was creating my own reality. I had heard that so many times, but I had never fully understood what the value of this phrase was or whether or not it was practically applicable in everyday life.

 

And then I stumbled upon the above quote and everything clicked for me.

 

We all desire things deep in our souls and on the surface of our ego. We have desired outcomes for everything we do in life and we often become personally and emotionally attached to those outcomes. These expectations color how we see people, experiences, and communication.

 

This completely controls your view of the world, and in turn, your emotional response.

 

If you engage in a sales call with a prospect with the sole desire to close them to make money…

 

  • You are likely going to show up in that energy.
  • You are likely going to communicate in ways that are obviously manipulative.
  • You are likely going to unconsciously steer them toward a solution that works best for you, but might not work best for them.
  • You are likely going to show up with an emotional wall built between the two of you.
  • You are likely going to show up in a more transactional way, thinking about yourself. 
  • You are likely going to show up in a way that treats them like the commission number you have assigned to them. And they will see that and feel that.

 

If you engage in a sales call with a prospect with the sole desire to help them (and get paid accordingly)…

  • You are likely to show up in an energy that makes them feel seen, heard, and understood
  • You are likely to seek to understand their challenges and the impact they have on their life and business
  • You are likely to be "kind" to them instead of "nice"
  • You are likely to ask the tough questions because they need to be asked
  • You are likely to prioritize their future over your feelings

 

Challenge yourself to turn over a new leaf in your sales approach.

 

Lead with the desire to help and serve. See your sales opportunity as an opportunity to help. See your prospect with compassion. Seek to understand them. And then show up for them fully, just like they deserve.

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